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July 7, 2019

The Traction Gap Framework®: It’s Not Just For Startups

In February this year, we released, Traversing the Traction Gap. The purpose of the book is to provide a roadmap — the Traction Gap Framework —…

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May 5, 2019

Venture Capital Redefined with Bruce Cleveland

Product ideation can be the most exciting stage in your starting a company. And once you are able to establish your MVP or most viable…

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May 5, 2019

How To Build a Startup That Doesn’t Flop

This is the first in a three-installment series that is designed to help you understand the Traction Gap Framework® – a step-by-step survival guide for…

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February 2, 2019

Traversing The Traction Gap, A Silicon Valley Veteran Introduces A Remarkable New Framework For Startups, “Market Engineering”​

An Interview with Bruce Cleveland, Founding Partner at Wildcat Venture Partners. Recently, David Baeza, CEO at Buttered Toast, sat down with Bruce Cleveland, a Founding Partner at Wildcat…

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February 2, 2019

The Traction Gap Meets Crossing the Chasm

Early stage venture capital firms specialize in incubating start-ups and taking them to scale. This entails working through a series of deep changes in both strategy…

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November 11, 2018

Why We Invested in LeaseLock

Who Needs a Security Deposit? Too many of us are all too familiar with the burden of signing a new lease and its most dreaded sidekick,…

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January 1, 2016

8 Key Startup Lessons-Learned 2015 Style

As we kick-off 2016, I reached out to my entrepreneur network and asked, “What was your biggest ‘lesson learned’ last year?” Introspection is a very…

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