Bruce Cleveland to speak at Columbia University

PUBLISHED BY Wildcat Venture Partners

June 20, 2019

Join us on Thursday, June 20th at Columbia University’s Career Design Lab in San Francisco as we hold our second event in a 4-part series showcasing new frameworks for practicing early-stage startup innovation. The series is geared toward startup founders, entrepreneurial product managers, and corporate innovators.

Part 2 in the series will feature a fireside chat with Bruce Cleveland, Founding Partner of Wildcat Ventures, and author of the book Traversing the Traction Gap (2019). The book lays out a detailed step-by-step process that startup teams can use to go from ideation to preparing for scale—a modern-day playbook that addresses the high failure rate of startups and how to minimize it.

In this chat, we’ll discuss practical methods for developing a sound “Go-To-Product” strategy leading to customer traction. This session will resonate strongly with practitioners of Lean Startup methodologies and will deal primarily with the following topics:

  • How do you validate that your team is building the right product or set of features?
  • How do you ensure that you’re constantly experimenting, testing, and iterating toward product-market fit?
  • What are some practical methods teams can use leading to more effective customer research and customer validation? (Printed handouts will be distributed to attendees.)

Date: Thursday, June 20, 2019

Time: 6:00-9:00pm

Location: Columbia University, Career Design Lab, Three Embarcadero Center, San Francisco, CA 94111

For more information and to register, click here.