Neon Awarded as Technology Pioneer by World Economic Forum

August 5, 2015

PUBLISHED BY Nicole Halmi

SOURCE Business Wire

SAN FRANCISCO–(BUSINESS WIRE)–Today, Neon announced that it has been selected as a 2016 World Economic Forum Technology Pioneer, a group of the 49 most innovative global companies as determined by the World Economic Forum. Neon, based in San Francisco, California, filters and surfaces compelling images at scale using technology built on a unique combination of neuroscience and machine learning.

“It is an incredible honor for Neon to be selected by the World Economic Forum for this prestigious award,” said Sophie Lebrecht, PhD, CEO of Neon. “Intelligent image management is a crucial need for global businesses, and we are pleased that our unique approach to automating image selection is gaining recognition.”

Neon was founded in 2012 to provide businesses with a way to automate image selection at scale. Neon’s proprietary technology, developed in research labs at Carnegie Mellon University and Brown University, uses neuroscience and machine learning to understand how humans see images, and surfaces images that emotionally resonate with viewers. Neon’s products are real-time optimization tools for images and video, proven to increase engagement by 16-34%.

“As an early and continuing supporter of Neon, I am proud to see their groundbreaking technology recognized on a global level,” said Bill Ericson, General Partner at Mohr Davidow Ventures and Neon investor and board member. “Neon makes it possible for businesses to bring intelligent automation to their visual content at scale. The deep science, technology, and experience they bring to this problem truly sets them apart.” Neon joins the group of 7 companies in Ericson’s portfolio that have been recognized by this award since the award was established in 2000.

This year’s Technology Pioneers were selected from among hundreds of applicants by a selection committee of 68 academics, entrepreneurs, venture capitalists and corporate executives. Notable members of the committee include Arianna Huffington (founder, Huffington Post) and Henry Blodget (editor-in-chief, Business Insider). The committee based its decisions on criteria including innovation, potential impact, working prototype, viability and leadership.

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